Have you ever heard about the term "palatability"?
In general, it means "having a pleasant taste".
But for the food manufacturing industry, the term "palatable" means more than that. This term stands for a taste that it stimulates our appetite, making us not only eat more, but pursue that taste.
Usually, the most palatable foods contain the right combination of sugar, fat and salt. The food industry studies what is the perfect combination to make the food not only palatable but now hyper-palatable.
They make us desire that particular food and come back again and again to pursue not only that taste but the whole experience for all our senses.
Sounds like manipulating, doesn't it?
Well, it is. It makes us use specific food as a reward, even being obsessed about that food, to the point of getting addicted to it.
And here is where the term "palatability" is related to your weight loss management efforts.
It is scary, but it doesn’t mean we can’t break the trap of manipulation by the food industry.
I can assure you that once you stop eating that food and get used to the more healthy options, you won’t miss the old habits at all.
But there is no way you can do so if you are not free to choose what we eat by knowing what it specifically contains, by reading labels and by going back to the kitchen and the grocery store to gain control of what we eat most of the time.
As they say, "Knowledge is power". And in the case of weight management, knowledge means your health.